Since its launch over 20 years ago, QuickBooks has been the go-to accounting software for small to medium-sized businesses. With a market share somewhere north of 80%, it is the undisputed world leader when it comes to small business accounting software. Here are nine reasons why you might want to consider using QuickBooks:

  1. It’s efficient. You’ll save time on paperwork because many of simple bookkeeping tasks can be automated making it simpler to operate your business.
  1. It’s easy. You can easily produce detailed reports and know immediately if your company is healthy and making money.
  1. It’s affordable. Whether you’re operating a $500,000 company or a $25 million one, QuickBooks will get the job done for a few hundred dollars a year making it one of the biggest bargains in business.
  1. It scales. A company can use QuickBooks to design a business plan that will help it secure a line of credit or small business loan. QuickBooks also creates P&L statements, projected balance sheets and statements of cash flow that use the preferred format of the Small Business Administration.
  1. It’s flexible. You can tailor QuickBooks to operate in a way that suits your purposes as it was designed to be adaptable and flexible for a broad array of small businesses. To widen its appeal, QuickBooks recently has added custom accounting packages for retailers, contractors, nonprofits and health care professionals.
  1. It’s reliable. You can rest assured in the knowledge that QuickBooks is a proven and stable product. Most small businesses worldwide have selected QuickBooks as their accounting software. You cannot go wrong with a software that has such a large and satisfied user base.
  1. It plays well with others. You’ll minimize typing errors and save time by sharing information between QuickBooks and more than 100 other business apps. You even can share information with popular programs like ACT, Outlook, Microsoft Excel and Word.
  1. It’s fast. You’ll get paid quicker using QuickBooks payments online. Email a statement or invoice and with QuickBooks Online Billing, the customer easily can pay you with a bank account transfer or credit card. No more waiting for a check in the mail.
  1. It takes credit cards. QuickBooks Merchant Account Service integrates with the accounting software meaning you do not need to enter the same information twice to accept credit cards. No extra hardware or software is needed. Your customers may use American Express, MasterCard or Visa.